Here we are. The moment you’ve been waiting for. The roundup. Check out some of the offers and services my…
What Happened to Physical Signage?
Last year, one of my clients attended the Pack Expo Show. This is mainly a B2B event where packaging companies,…
Set Up A Welcome Sequence (Email)
When someone spouts off and says “welcome sequence,” they’re talking about a series of onboarding emails that get sent to…
Fix Your Website – Stop Annoying Your Customers
Did you know that Wal-Mart has a store in Bentonville where they test all the things, like endcaps, signage, what…
Six Favorite Tools for Content Creation
Here are six apps that I use almost every day to create or edit content on-the-fly. Lightroom – This is a…
Easiest Fix For Your Facebook Page
Today’s an easy lesson but a “hey you still haven’t done it”😲 reminder for some of you. Facebook Pages. Do…
What to Know About Community Management
If you’ve ever had an hourly job at the local mall or restaurant or a movie theater (welcome back), you…
How Affiliate Marketing Works For Small Business
Do you know how affiliate links work? There are a lot of affiliate marketing networks (Rakuten, CJ, Shareasale, Impact Radius,…
What’s the Underlying Emotion You Alleviate?
How are you solving your customer’s problem? Does your communications strategy call out how they’ll feel when they use your…
Do A Landgrab: Secure Your Username
The first thing I always tell my clients (and potential clients) is to do a landgrab (or squat) of their username on…
Get Five Free Custom Lightroom Presets
What do you know about images, editing, filters, and presets? 🤔 If you’ve taken a photo on your mobile device,…
Long Form Content for April
This week I want to share content ideas for April, especially in long form – email, video, or blogging. You…