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Marketing For Humans

April 18, 2022 By Team

What Happened to Physical Signage?

Last year, one of my clients attended the Pack Expo Show. This is mainly a B2B event where packaging companies,…

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Thanks for your calendar purchases! I’m seeing f

Lunching at the Ritz-Carlton Marina del Rey with o

Lunching at the Ritz-Carlton Marina del Rey with old friends.

If you need a space for conversation over a meal, this should be on your list. It’s been over a decade (!!) since I was here and I can’t even remember why I was here. Maybe a massage?

The lobby is also conducive to one-on-ones; ask me how I know. 😆

Can’t beat the view! Planes are taking off in the distance, the water is sparkling, the sun’s out.

@marinadelrey_ca @castandplowmdr
#ilovemdr #ritzcalrtonmarinadelrey #lax #marinadelrey #worklunch #overthewater #losangeles #eaterla #eeeeeats

Looking for content inspiration? Take a look OUTSI

Looking for content inspiration? Take a look OUTSIDE of your industry or profession. Here are 4 professions I keep an eye on all the time.
1. Hairstylists and hair salons - great for funny trends, how to incorporate customer stories, education
2. Healthcare professionals - in particular, I look at dentists and orthodontists - mostly because I want to see how regulated industries function on social. But for you, you may want to see how they humanize themselves. I mean, who loves seeing their dentist?
3. Librarians and libraries - want to see how rivalries work? Follow libraries! They love clowning on fellow libraries, or collaborating with libraries. Librarians are share book recommendations, and that is something you could do with a product-based business.
4. Hyperlocal brands & small businesses - I watch very small local businesses and how they use digital marketing, not just social. I'm subscribed to random small businesses to see how they use email, sms, and social. They're great to see how they market and communicate with their regional audience.

There you have it. 4 different industries and professions to check out for inspiration. Which ones do you follow?

#contentmarketing #smallbusinessresources #whotofollow #microbusinessowners #microbusinessmarketing #contentideas

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