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So I'm watching a TikTok about a young person sharing how you may want to search for a job, if you're looking for a job. She's spelling out quotes and ANDs. This is what's called a Boolean search. (Pronounced "boo-lee-en.") This type of search is how you make your Google searches more helpful, too. Let's go back to LinkedIn because while you may be an entrepreneur, your network might not be. Plus you may want to consider this as you hire more staff or influencers or creators.

Signage This past weekend was Anime Expo in LA. In the decades of marketing and near-decade of nonprofit events, signage is an issue. Still. If we're looking at pop-up markets, maker events, trade shows, conferences, and so on... too many small business booths look like a little worse for wear. If I walk by your table and can't figure out what you do, who you're for, or why I should care in 3 seconds - you’ve lost me. What’s wild is I see amazing, talented small business owne

How Do You Represent Your Brand Online? When’s the last time you looked at your product shots, influencer posts, or stock images with a fresh eye? If your graphics only show thin, able-bodied, cis-het people, that is a gap. Most of us do not look like the Village of the Damned. As your business evolves, your marketing lens should evolve with it. Really thinking about language and visuals that reflect the people you actually serve. Here’s a quick temp check to use before you h

In April, about 5,000 people and I went to SoFi Stadium to hear the Canva co-founders release new apps and updates at Canva Create 2026. My favorite part of this presentation was the live orchestra playing intros for each segment. The rest of the keynote was short dives for each release. You can see it here but if you are a Canva power user, you probably can speed it up. New Tool: Flourish The BEST thing I learned was that they acquired Flourish. This is a data visualization